Published August, 2018

When it comes to influencer marketing, the beauty industry is one of the earliest adopters. Over the past few years, beauty brands have mastered the art of influencer marketing by collaborating with influencers who create authentic user-generated content to gain brand awareness, showcase product diversity and expand existing client base. In such a highly competitive nature, we provide insights on influencer identification, content creatives and campaign measurement.

Cloudbreakr has consolidated data from the past year 2017 to Q1 2018 in Hong Kong and here's what you will find:

• Effective marketing tactics in market changes
  
• Top tips to examine an influencer
  
• HK beauty influencers fact sheet 
  
• Rising beauty influencers in 2017
  
• Brand & campaign case studies